Collect preferences and first-party data with transparency for users, centralize data for a single source of truth, and sync data throughout the martech stack.
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OneTrust Secures $510 Million Series C | $920 Million in Total Funds Raised at a $5.3 Billion Valuation
Enhance Customer Trust & Automate Privacy Compliance
The most powerful, easy-to-use consent and preference management platform to capture, centralize, govern, and sync data while keeping trust and transparency at the forefront of all consumer interactions.
- Collect consent, preferences & first-party data
- Centralize stored customer consents for proof of compliance
- Future proof data sources ahead of “cookieless” world
- Improve personalization with targeted content, products and services
- Maintain compliance with global regulations and frameworks
Trusted by More Than 10,000 Brands Worldwide
Pave the Way to Privacy-First Personalization
Respect, protect, centralize and sync consumer consent, preferences and first-party data through transparent banners, prompts, preference centers, disclosures, integrations and more.
For Publishers
Optimize consent rates while ensuring compliance with global regulations and frameworks, engaging with consumers across web, mobile applications and CTV platforms.
For Advertisers
Provide transparency about data collection and deliver personalized ads to consented consumers, leading to increased revenue and a loyal customer base.
Respect customer consent and preferences across marketing and sales activities. Maintain accurate consent and preference details across applications and create a historical database to demonstrate compliance.
Enhance user profiles by capturing and activating first-party data in a compliant manner and replace data sources ahead of “cookieless” world.
Build and customize your CMP to capture, store and signal user consent downstream to ad tech vendors. Additionally, maintain ad-revenue by running A/B testing coupled with dashboards and reporting. Support for IAB Europe TCF framework, DAA and dozens of other ad tech frameworks with solutions for publishers and advertisers.
Implement privacy by design into your mobile strategy for Native iOS, Android, and Unity-built applications and games. Easily scan for tracking technologies and unknown SDKs, and build a CMP to collect and signal consent for in-app advertising, personalization, analytics and more.
Capture and communicate consent and preferences in OTT apps to comply with global regulations, signal consent downstream to ad tech vendors, and create a more seamless user experience across devices.
Respect customer consent and preferences across marketing and sales activities. Maintain accurate consent and preference details across applications and create a historical database to demonstrate compliance.
Enhance user profiles by capturing and activating first-party data in a compliant manner and replace data sources ahead of “cookieless” world.
Build and customize your CMP to capture, store and signal user consent downstream to ad tech vendors. Additionally, maintain ad-revenue by running A/B testing coupled with dashboards and reporting. Support for IAB Europe TCF framework, DAA and dozens of other ad tech frameworks with solutions for publishers and advertisers.
Implement privacy by design into your mobile strategy for Native iOS, Android, and Unity-built applications and games. Easily scan for tracking technologies and unknown SDKs, and build a CMP to collect and signal consent for in-app advertising, personalization, analytics and more.
Capture and communicate consent and preferences in OTT apps to comply with global regulations, signal consent downstream to ad tech vendors, and create a more seamless user experience across devices.
OneTrust PreferenceChoice Resources
The PreferenceChoice Resource Library offers free webinars, workshops, blogs, white papers, and more focused on relevant, timely topics for marketers, publishers, and advertisers navigating the privacy landscape. Learn about the latest trends, techniques, and best practices to develop trust with your audience, drive user engagement, capture consent across multiple platforms, and retain ad revenue under new privacy regulations.
Access the LibraryWork with Your Existing MarTech Investments
Get started with a privacy-first, customer-centric strategy today.
Recent Resources
"Who's Calling?" Honoring Consent & Privacy in Telemarketing
Watch this on-demand webinar to get an update on the latest telemarketing privacy requirements from the US and EU, and how marketers can adhere to requirements.
Ad Privacy Pulse Newsletter
Sign up today to stay up-to-date on the latest trends, topics, and news in the privacy landscape and ad tech ecosystem.
The Five Questions You Need to Ask Before Implementing a Consent and Compliance Process
Addressing compliance means working with legal teams to understand the nuances of these customer-protecting data privacy laws. We’re committed to helping marketers follow data privacy laws and best practices.
OneTrust has been extremely beneficial in automating our user consent process. There is so much flexibility it’s mindboggling. It just shows that the system was set up thoughtfully.
- Dustin VerBeek, Senior Digital Marketing Strategist, Herman Miller