Collect preferences and first-party data with transparency for users, centralize data for a single source of truth, and sync data throughout the martech stack.
Trusted by More Than 10,000 Brands Worldwide

Pave the Way to Privacy-First Personalization
Respect, protect, centralize and sync consumer consent, preferences and first-party data through transparent banners, prompts, preference centers, disclosures, integrations and more.
For Publishers
Optimize consent rates while ensuring compliance with global regulations and frameworks, engaging with consumers across web, mobile applications and CTV platforms.
For Advertisers
Provide transparency about data collection and deliver personalized ads to consented consumers, leading to increased revenue and a loyal customer base.
OneTrust PreferenceChoice Resources
The PreferenceChoice Resource Library offers free webinars, workshops, blogs, white papers, and more focused on relevant, timely topics for marketers, publishers, and advertisers navigating the privacy landscape. Learn about the latest trends, techniques, and best practices to develop trust with your audience, drive user engagement, capture consent across multiple platforms, and retain ad revenue under new privacy regulations.
Access the LibraryWork with Your Existing MarTech Investments
Get started with a privacy-first, customer-centric strategy today.
Recent Resources

"Who's Calling?" Honoring Consent & Privacy in Telemarketing
Watch this on-demand webinar to get an update on the latest telemarketing privacy requirements from the US and EU, and how marketers can adhere to requirements.

Ad Privacy Pulse Newsletter
Sign up today to stay up-to-date on the latest trends, topics, and news in the privacy landscape and ad tech ecosystem.

The Five Questions You Need to Ask Before Implementing a Consent and Compliance Process
Addressing compliance means working with legal teams to understand the nuances of these customer-protecting data privacy laws. We’re committed to helping marketers follow data privacy laws and best practices.
OneTrust has been extremely beneficial in automating our user consent process. There is so much flexibility it’s mindboggling. It just shows that the system was set up thoughtfully.
- Dustin VerBeek, Senior Digital Marketing Strategist, Herman Miller