Mobile App Consent

Ensure consent and compliance on your mobile applications. With OneTrust PreferenceChoice, you can implement privacy by design into your mobile app strategy for Native iOS, Android, and Unity-built applications and games.

OneTrust Mobile App Consent Helps Publishers and Advertisers:

Easily scan for tracking technologies and unknown SDKs and build a CMP to collect and signal consent for in-app advertising, personalization, analytics, and more. Additionally, use interactive dashboards and reporting to monitor opt-ins.

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What Can PreferenceChoice Do For You?

Scan

Scan app for SDKs and tracking technologies

Discover

Know the third parties the app is sharing data with

Collect

Collect valid consent from your app or gaming users

Maintain

Maintain records of consent for compliance

Comply with Global Regulations

Global privacy regulations like the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) have put a brighter spotlight on mobile app technologies and consent, and how apps collect data and share it with third parties. Companies developing mobile solutions and delivering upon mobile-first strategies are seeking solutions to build intelligent, data-driven applications that respect user’s privacy, build trust and fuel brand loyalty.

Follow Apple iOS 14 Privacy Updates and Maximize Consent Opt-Ins

Scan Your Application to Build Your Nutrition Label

Audit your application for third-party trackers to build the App Store’s required Nutrition Label.

Configure App Tracking Transperancy Pre-Prompts

Tailor an App Tracking Transparency Pre-Prompt to educate your audience about their privacy and boost consent opt-ins.

Monitor the Impact of IDFA

Maintain a central consent and preference database and measure the impact of IDFA prompts by monitoring opt-in rates for IDFA.

OneTrust Mobile App Scanning & Consent Features

Scan Your Mobile App to Identify Third-Party Tracking Technologies

Schedule scans of your app to identify privacy permissions, frameworks, and SDKs
Understand third-party trackers on your app by leveraging a pre-categorized database
Adjust your consent approach based on findings from the scans to demonstrate compliance
Utilize visual reports for an easy understanding of your app’s privacy health

Collect Valid Consent While Adhering to Global Laws and Regulations

Enable mobile consent banners with a robust user experience to match your brand
Leverage multiple, built-in consent approach options or customize your own
Capture who consented, when it occurred, and what they were told upon consenting
Sync consent across systems to ensure consistency for sales and marketing activities
Offer the option to “opt out” of sell of personal information for CCPA compliance

Manage Preferences and Sync Across Your Technology Systems

Leverage templates or build custom preference centers to match your brand
Build trust with customers by offering user’s control with granular preference options
Utilize advanced user workflows and user interfaces for enhanced customer experiences
Reduce compliance risk by syncing preferences and consent across marketing channels

Eliminate Data Siloes with a Central Consent and Preference Database

Maintain granular consent receipts and demonstrate compliance over time
Build a centrally located, historical consent database for data regulators and auditors
Utilize detailed analytics and visual dashboards to track the progress of your privacy program
Export reports that integrate with marketing and IT technologies via OneTrust API

Mobile App Consent

Mobile App Consent

OneTrust Mobile App Consent Helps Publishers and Advertisers:

What Can PreferenceChoice Do For You?

Scan

Discover

Collect

Maintain

Comply with Global Regulations

Follow Apple iOS 14 Privacy Updates and Maximize Consent Opt-Ins

Scan Your Application to Build Your Nutrition Label

Configure App Tracking Transperancy Pre-Prompts

Monitor the Impact of IDFA

OneTrust Mobile App Scanning & Consent Features

Scan Your Mobile App to Identify Third-Party Tracking Technologies

Collect Valid Consent While Adhering to Global Laws and Regulations

Manage Preferences and Sync Across Your Technology Systems

Eliminate Data Siloes with a Central Consent and Preference Database

Recommended Resources for Mobile Consent

NEWS

OneTrust Receives IAB TCF CMP Validation for Mobile

WEB

OneTrust Unity SDK

VIDEO

See the OneTrust CMP in Action