Collect, centralize, and activate consent across domains, platforms, and systems to comply with 100s of global privacy regulations
Capture Consent, Opt-ins and Subscriptions with Universal Consent Management

Collect Consent
Connect consents from existing and new points across domains, browsers, apps, and devices to build detailed audit trails in addition to basic compliance with regulations

Centralize Consent
Centralize stored customer consents for proof of compliance, transparency for customers, and single source of truth for all systems

Increase Consent Rates
Track and analyze consent rates with pre-built, real-time dashboards and reporting, deploy A/B testing, and monitor to maximize opt-in rates.
Consent Management with PreferenceChoice

Configure
Create your collection points across domains, web forms, point of sale, offline and more
- Low-code / no-code configurations
- Customized branding, designs, layouts, and terminology
- Multi-language and geolocation capabilities

Implement
Deploy consent collection points across customer engagement points
- Web forms, Preference Center, banners
- Apps
- OTT / Connected TV
- Points of Sale
- Call centers

Capture & Centralize
Centralize stored customer consents for proof of compliance, transparency for customers, and a single source of truth for all systems
- Patented consent capture
- Legal, audit, compliance records
- Report consent by user, by country, by regulation, etc.

Sync Data
Share data across internal systems to consistently honor customer choices throughout sales and marketing activities
- Support for integration with modern SaaS, proprietary systems, on-prem and legacy or non-API
- Drag-and-drop workflows with pre-built integrations
- Event- and logic-driven automation through robotic process automation for advanced workflows

Improve
Measure, report, and improve your opt-ins, consent, and subscription rates with in-depth reporting
- Real-time dashboards and analytics
- A/B testing to optimize results
- Easy updates to iterate and improve collection points

OneTrust PreferenceChoice Virtual Events
Join us for Marketers Master Class: A new virtual event series designed specifically for marketers
In these workshops, we will be joined by industry experts as we dive into best practices for building trust with audiences and creating more personalized user experiences while respecting customer data.
The PreferenceChoice implementation drove our marketing team to go back and document the different ways and mechanisms in which we collect customer data. This helped us determine what initiatives we should and should not continue, and brought to light how we can connect with our customers in a more transparent and compliant manner.
Dustin VerBeek, Senior Digital Marketing Strategist, Herman Miller